Our services help clients bring their communities to life and help them create effective wayfinding that supports their brand and eco system.
Clear ph was founded in 2005, originally working out of New York’s bustling photo district. Working closely with the in-house design team of Phillips Van Huessen, founder, Richard Hughes, traveled the globe to manage their demanding production shoots and layered brands.
The name, Clear ph, which begs explanation regularly, was created in the same explorative and improvised manner as the company itself. On a small airplane cocktail napkin, in route from Tampa to New York, founders Richard Hughes and Troy Plota wrote the names of their children. Christian. Lilly. Elliot. Arabella. River. Then, the first initial of each of their surnames. P, as in Plota. H, as Hughes. From that moment, the creative venture they initiated would be known as Clear ph.
Since its conception more than a decade ago, Clear ph has covered enormous creative ground, excelling in a truly remarkable variety of industries. Their clients, ranging from the fledgling to Fortune 500, gave Clear ph the raw material needed to create the work that has won them countless local, national, and international awards. The work that has, more importantly, won them the loyalty and continued friendships of hundreds of clients throughout the world.
The beautiful and burgeoning city of St. Petersburg, Florida, with it’s resort-town flavor and dense community of artists, became the enduring home of the agency. The diversity found in St. Pete is a meaningful reflection of that found within the team and the clientele of Clear ph itself.