Clear ph Design
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richardhughes@clearph.com

General

info@clearph.com

Phone

+01.727.851.9596

Location

240 1st Avenue South, Suite 300
St. Petersburg FL 33701

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Luxury Development, Lead Capture & Marketing

Luxury Development

At Clear ph, our goal is to provide the leaders in the luxury real estate market with the ultimate storytelling solution. As a full service, residential and commercial project development sales agency, we provide trackable tools simplifying the management process every step of the way. The results provide our clients with a comprehensive service unmatched in the industry.

CREATING VALUE FROM THE INSIDE OUT

We create value to an architect, builder, developer, investor or real estate group by crafting singular brand experiences and narratives that forge emotional connections with the most sophisticated audiences. Our approach is different from the typical real estate model and has more of a direct consumer approach.

The Bezu

Residences 400 Central

Project Collateral

As a design-centric group, we love what we do. Creating concepts from paper, rolling them into the digital space, telling a story and selling a vision that is eventually built! It’s the ultimate designer’s dream and we get to live it every day.

Areas of service

LUXURY DEVELOPMENT

Market Research / Brand Strategy / Brand Narrative / Brochures / Custom Publications / E-mail Blasts / Web Design / Renderings / Lead Capture / Floor Plans / Film / Sales Office Design / Social Media / Street Teams

RECENT PROJECTS 

Our collaborative process consists of the following steps:

Market Discovery

To fully understand a project and its goals, we conduct market discovery research, which involves looking at the brand, its competitive market, and the challenges it may face. We then take our findings and produce a comprehensive report with suggestions for areas to grow.

Development Review

Our creative team collaborates with architects and developers to determine how to distill the vision of a new development into a product story. We focus on potential features and finishes that will engage the audience in the presale phase.

Creative Process

Using brand position as our driving force, we craft two to three distinctive concepts for each project, often bolstering them with naming, URL strategy, logo options, tag lines, mood boards and photographic direction.

Brand Marketing Strategies

To make our concepts come to life, we strategize and execute brand extensions that help differentiate the project from its competition. This may include custom magazines and newspapers, guerrilla marketing campaigns, street teams, innovative social media concepts and events, experiences and promotions. The objective to attract with a direct consumer approach.

Content Creation

Our in-house creative team produces CGI renderings, 360 VR, animations, marketing plans, photography, and film, guaranteeing brand continuity throughout all platforms and applications.

Execution & Lead Capture

Upon selection of the chosen direction, we fully execute the campaign, including polishing the selected logo, creation of website navigation and design, brochure and collateral design, and all related copywriting and print brokering. All of this will lead to data capture, which we manage for our clients in-house. From public relations, media buying, and social media strategy, Clear ph can execute on all aspects of the project marketing.

Our results reveal a clear balance between art + design, weighing in the need to look good with the need to make sense.

Learn More About Environmental Design on our Blog

RECENT LUXURY REAL ESTATE PROJECTS 

Branding for The Perry—a luxury residential tower concept.

To view more projects slide thru to our Work

Learn About Our Environmental Design